Privacy Policy
Effective Date: October 27, 2026
1. Introduction
sparqGEN Marketing LLC, doing business as Builder Lead Marketing and sparqGEN Marketing (“we,” “us,” or “our”), respects your privacy and is committed to protecting the personal information you share with us.
This Privacy Policy describes how we collect, use, disclose, and protect information when you visit our websites, register for events, subscribe to communications, request services, or otherwise interact with our business.
This policy applies to:
This Privacy Policy describes how we collect, use, disclose, and protect information when you visit our websites, register for events, subscribe to communications, request services, or otherwise interact with our business.
This policy applies to:
- https://builderleadmarketing.com/
- https://sparqgen.com/
- Associated landing pages, registration forms, webinars, newsletters, and other digital marketing activities operated by our company.
By using our websites, you acknowledge the practices described in this Privacy Policy. Where consent is required by applicable law, we will request it separately.
2. Information We Collect
We may collect the following categories of information:
Information You Provide
Information You Provide
- Name, email address, phone number, and company name.
- Job title, business location, and website address.
- Information submitted through contact forms, webinar registrations, newsletter subscriptions, surveys, and appointment requests.
- Communications you send to us, including inquiries, feedback, and service requests.
- Information necessary to provide services, manage business relationships, and process transactions.
Information Collected Automatically
When you visit our websites, we and our technology providers may collect:
- IP address and approximate geographic location.
- Browser type, device information, and operating system.
- Pages visited, time spent on our websites, and referral sources.
- Interactions with website content, advertisements, and forms.
- Cookie identifiers and similar tracking information.
3. How We Use Your Information
We use personal information for legitimate business purposes, including:
- Responding to inquiries and providing requested information.
- Registering participants for webinars, workshops, podcasts, and educational events.
- Sending event confirmations, reminders, recordings, and related materials.
- Delivering newsletters, marketing tips, educational resources, and promotional communications where permitted by law.
- Scheduling consultations and providing marketing services.
- Managing customer relationships through CRM and marketing automation platforms.
- Analyzing website performance and improving user experiences.
- Measuring advertising effectiveness and developing relevant marketing campaigns.
- Maintaining website security and complying with legal obligations.
We may use automated systems to manage communications and follow-up activities based on interactions with our websites, forms, emails, and other marketing materials.
4. Email Marketing and Webinar Communications
When you register for a webinar or other event, we may use your contact information to send communications related to that event, including confirmations, reminders, recordings, and educational materials.
We may also invite you to subscribe to ongoing marketing communications, including:
We may also invite you to subscribe to ongoing marketing communications, including:
- Digital marketing tips and educational resources.
- Invitations to upcoming webinars and industry events.
- Newsletters, podcast announcements, and business updates.
- Information about our marketing services and special offers.
We send marketing communications in accordance with applicable laws and consent requirements.
You may unsubscribe from marketing emails at any time by selecting the unsubscribe link included in our communications or by contacting us directly.
Unsubscribing from marketing communications will not necessarily prevent us from sending essential transactional or service-related messages.
5. Cookies, Analytics, and Advertising Technologies
Our websites may use cookies, pixels, and similar technologies to understand visitor behavior, improve website functionality, measure marketing performance, and deliver relevant advertising.
These technologies may include services provided by:
These technologies may include services provided by:
- Google Analytics and Google Ads.
- Meta Platforms, including Facebook and Instagram.
- Website hosting, analytics, and marketing automation providers.
- Other advertising and measurement technologies used in our marketing campaigns.
These providers may collect information about your interactions with our websites and, depending on their practices, combine that information with information collected elsewhere.
We may use information collected through these technologies for remarketing, audience development, and advertising measurement.
You can manage certain tracking preferences through your browser settings and applicable privacy controls. Where required by law, we will provide additional choices regarding nonessential cookies and targeted advertising.
6. CRM and Marketing Automation
We use customer relationship management and marketing automation platforms, including GoHighLevel, to manage contacts, respond to inquiries, schedule appointments, and deliver communications.
These systems may store information such as contact details, communication history, registration activity, and interactions with our marketing materials.
Access to this information is limited to authorized personnel and service providers who require it for legitimate business purposes.
These systems may store information such as contact details, communication history, registration activity, and interactions with our marketing materials.
Access to this information is limited to authorized personnel and service providers who require it for legitimate business purposes.
7. Sharing of Information
We do not sell or rent our customer contact lists to third parties for their independent marketing purposes.
We may disclose personal information to trusted service providers that assist us with:
We may disclose personal information to trusted service providers that assist us with:
- Website hosting and technical support.
- Email marketing, CRM management, and automation.
- Webinar hosting and event registration.
- Website analytics and advertising.
- Payment processing and business administration.
- Other services necessary to operate our business.
We may also disclose information when required by law, to protect our legal rights, or in connection with a business transaction.
Certain advertising technologies may involve sharing information with advertising platforms for targeted advertising or measurement. Such activities may be considered a “sale” or “sharing” of personal information under certain privacy laws, even when no money is exchanged.
Where applicable, we will provide legally required notices and opt-out mechanisms.
8. Text Messages and Phone Communications
If you provide your phone number, we may use it to respond to inquiries, coordinate appointments, or provide requested services.
We will obtain any consent required by applicable law before sending automated promotional text messages.
Where applicable, promotional text messages will include instructions for opting out, such as replying STOP.
Consent to receive promotional text messages is not a condition of purchasing our services.
Message and data rates may apply.
We will obtain any consent required by applicable law before sending automated promotional text messages.
Where applicable, promotional text messages will include instructions for opting out, such as replying STOP.
Consent to receive promotional text messages is not a condition of purchasing our services.
Message and data rates may apply.
9. Data Security
We implement reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.
These measures may include encrypted connections, access controls, and the use of reputable technology providers.
However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
These measures may include encrypted connections, access controls, and the use of reputable technology providers.
However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
10. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, maintain business relationships, comply with legal obligations, resolve disputes, and enforce agreements.
Retention periods may vary depending on the type of information, its purpose, and applicable legal requirements.
When information is no longer needed, we take reasonable steps to delete, anonymize, or securely dispose of it.
Retention periods may vary depending on the type of information, its purpose, and applicable legal requirements.
When information is no longer needed, we take reasonable steps to delete, anonymize, or securely dispose of it.
11. Your Privacy Choices and Rights
Depending on your location and applicable privacy laws, you may have the right to:
- Request access to personal information we maintain about you.
- Request correction of inaccurate information.
- Request deletion of certain personal information.
- Opt out of marketing communications.
- Opt out of certain targeted advertising activities or qualifying sales or sharing of personal information.
- Withdraw consent where processing relies on consent.
- Request information about how your personal information is used or disclosed.
- Appeal certain decisions regarding privacy rights requests, where applicable.
We will review and respond to requests in accordance with applicable law. We may need to verify your identity before fulfilling certain requests.
To submit a privacy request, contact us at:
connect@sparqgen.com
If applicable law requires additional privacy request mechanisms, opt-out links, or recognition of browser-based privacy signals, we will provide and honor those mechanisms.
12. Third-Party Websites and Services
Our websites may contain links to external websites, social media platforms, video services, podcast platforms, and other third-party resources.
We are not responsible for the privacy practices of websites or services that we do not operate.
We encourage visitors to review the privacy policies of third-party websites before providing personal information.
We are not responsible for the privacy practices of websites or services that we do not operate.
We encourage visitors to review the privacy policies of third-party websites before providing personal information.
13. Children’s Privacy
Our websites and services are intended for business professionals and are not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13. If we learn that such information has been collected without appropriate authorization, we will take reasonable steps to delete it.
We do not knowingly collect personal information from children under 13. If we learn that such information has been collected without appropriate authorization, we will take reasonable steps to delete it.
14. International Visitors
Our business is based in the United States.
If you access our websites from outside the United States, your personal information may be processed or stored in the United States or other countries where our service providers operate.
Where applicable, we will comply with legal requirements governing international data transfers and the processing of personal information.
If you access our websites from outside the United States, your personal information may be processed or stored in the United States or other countries where our service providers operate.
Where applicable, we will comply with legal requirements governing international data transfers and the processing of personal information.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business practices, technologies, or legal requirements.
Any updates will be posted on this page with a revised effective date.
Where required by law, we will provide additional notice of material changes.
Any updates will be posted on this page with a revised effective date.
Where required by law, we will provide additional notice of material changes.
16. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact:
sparqGEN Marketing LLC
Doing business as Builder Lead Marketing and sparqGEN Marketing
Email: connect@sparqgen.com
Website: https://builderleadmarketing.com/
Website: https://sparqgen.com/
Phone: 800-397-3920
Mailing Address: 42 Lake Extension, Suite 102, Danbury, CT 06810
sparqGEN Marketing LLC
Doing business as Builder Lead Marketing and sparqGEN Marketing
Email: connect@sparqgen.com
Website: https://builderleadmarketing.com/
Website: https://sparqgen.com/
Phone: 800-397-3920
Mailing Address: 42 Lake Extension, Suite 102, Danbury, CT 06810